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The costume of character Darth Vader from the “Star Wars” film series is displayed during press day for the exhibition “Star Wars Identities” at the “Cite du Cinema” movie studios in Saint-Denis, near Paris, France in this February 13, 2014 file photo. “Star Wars” producers last Wednesday announced a marathon, worldwide roll-out of toys for its upcoming “The Force Awakens” movie in a promotional push that seeks to capture the excitement that once greeted new “Harry Potter” book releases. The toys will be introduced online over an 18-hour period in 15 cities and 12 nations beginning in Sydney, Australia early on September 3, movie studio Walt Disney said. (Photo by Benoit Tessier/Reuters)
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