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Performers dressed as Pikachu, the popular animation Pokemon series character, perform in the Pikachu parade in Yokohama on August 7, 2016. Some 50 life-size Pikachu characters, the most famous from the Pokemon game, marched along the city’s waterfront street as visitors took mobile phone pictures and videos of them in scorching sunshine. Some participants said they attended the event to search for rare characters of Pokemon – a word short for “pocket monster” – for the megahit smartphone app, which was launched in several countries around the world last month. Pokemon has been popular in Japan since first being launched as software in 1996 for Nintendo’s iconic Game Boy console. It expanded into other media, most notably a wildly popular TV animation show and its popularity has never waned. (Photo by Kazuhiro Nogi/AFP Photo)
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