241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.

Actor Candis Cayne performs at John Varvatos + OUT Support the Gay Men's Chorus of LA on September 29, 2016 in Los Angeles, California. (Photo by Matt Winkelmeyer/Getty Images for John Varvatos)

Girls hold hands as they help each other wade through a flooded street after the passing of Hurricane Matthew in Les Cayes, Haiti, Thursday, October 6, 2016. Two days after the storm rampaged across the country's remote southwestern peninsula, authorities and aid workers still lack a clear picture of what they fear is the country's biggest disaster in years. (Photo by Dieu Nalio Chery/AP Photo)

Supporters of the United Democratic Party (UDP) opposition alliance presidential candidate, Adama Barrow attend a campaign rally in Buffer zone, Gambia November 29, 2016. (Photo by Thierry Gouegnon/Reuters)

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People take pictures of 30 Rockefeller Plaza as it is lit in the colors of the Democratic and Republican parties ahead of the U.S presidential election in Manhattan, New York, U.S., November 7, 2016. (Photo by Andrew Kelly/Reuters)

Visitors photograph an animatronic Tyrannosaurus Rex at the National Museum of Scotland, July 29, 2011. (Photo by David Moir/Reuters)

Let the fun begin. Revellers carry their belongings as they arrive at Worthy Farm in Somerset for the Glastonbury Festival, Britain, June 22, 2016. Around 180,000 are expected to attend. (Photo by Ben Birchall/PA Wire)