To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

A hand of a labourer pushes bricks at a traditional brick factory in Arab Mesad district of Helwan, northeast of Cairo, May 14, 2015. About 45 labourers are employed at the brick factory and most work 10 hours a day. Adult workers earn a daily wage of 70 Egyptian pounds ($9) and child workers earn 40 Egyptian pounds ($5). The labourers, who are usually temporary or seasonally employed in Egypt's brick-making industry, experience unsafe work conditions, according to local media. (Photo by Amr Abdallah Dalsh/Reuters)

In this Friday, February 5, 2016 picture, Egyptian farmer Ahmed Ayman, 14, rides his trained donkey as he jumps over a barrier in the Nile Delta village of Al-Arid about 150 kilometers north of Cairo, Egypt. He discovered the donkey's talent after she jumped over a small irrigation canal. (Photo by Amr Nabil/AP Photo)

Egyptian workers eat on a truck in Cairo, Egypt, Sunday, January 22, 2023. Egypt is in an economic crisis is partly caused by the yearlong grinding Russian invasion of Ukraine. But the conflict in Europe has also exposed the frailties of an economy suffering from decades of mismanagement, turmoil from its 2011 Arab Spring popular uprising, years of militant attacks and then, the coronavirus pandemic. (Photo by Amr Nabil/AP Photo)