241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.

Model/actress Chantel Jeffries attends L.A. Hearts + PacSun celebrate 2017 Spring Swimwear Collection at Delilah on January 25, 2017 in Los Angeles, California. (Photo by Rochelle Brodin/Getty Images for L.A. Hearts/PacSun)

Model Adriana Lima attends the 19th Annual amfAR New York Gala at Cipriani Wall Street on February 8, 2017 in New York City. (Photo by Splash News and Pictures)

Ariel Winter is seen on February 21, 2017 in Los Angeles, CA. (Photo by Hollywood To You/Star Max/GC Images)

A reveller from Uniao da Ilha samba school performs during the second night of the carnival parade at the Sambadrome in Rio de Janeiro, Brazil February 27, 2017. (Photo by Pilar Olivares/Reuters)

A man cries as he carries his daughter while walking from an Islamic State-controlled part of Mosul towards Iraqi special forces soldiers during a battle in Mosul, Iraq March 4, 2017. Reuters Photographer Goran Tomasevic: “Both screaming in terror, a father and the young daughter he cradled in his arm fled through the rubble-strewn streets of Wadi Hajar, transformed in a flash into a battleground between Islamic State fighters and Iraqi special forces. They and their neighbours – some wearing rubber sandals, some barefoot – were running from an IS counter-attack in this part of Mosul, dodging gunfire as the militants closed in”. (Photo by Goran Tomasevic/Reuters)

Actress Laetitia Casta attends the “The Meyerowitz Stories” screening during the 70th annual Cannes Film Festival at Palais des Festivals on May 21, 2017 in Cannes, France. (Photo by Stephane Mahe/Reuters)

Models present creations of the label Mas Holdings during the Mercedes-Benz Fashion Week at Grandpass in Colombo, Sri Lanka, 28 October 2017. (Photo by M.A. Pushpa Kumara/EPA/EFE)