Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Model Heidi Klum attends her 8th Annual Halloween Party at The Green Door on October 31, 2007 in Los Angeles, California. (Photo by Charley Gallay/Getty Images)

Masked participants stand in St.Mark's Square during the Carnival on February 10, 2007 in Venice, Italy. (Photo by Marco Di Lauro). P.S. All pictures are presented in high resolution.

Signage is displayed at the Stuff Magazine September fall fashion issue preview August 14, 2007 in New York City. Ivanka Trump appears on the cover of the issue. (Photo by Peter Kramer/Getty Images)

Mamoni Mandal, member of the Rapid Action Force (RAF), attends a training session at a police training school in Kolkata April 15, 2007. (Photo by Parth Sanyal/Reuters)

English singer, songwriter and model Sophie Ellis-Bextor performs at G-A-Y at The Astoria on February 17, 2007 in London, England. (Photo by Jo Hale/Getty Images)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.