Call Parade is an ongoing public art project in São Paulo sponsored by Brazilian telecommunications firm Vivo, that paired 100 artists with 100 street-side phone booths giving them free reign to transform the peculiar hooded fixtures into anything imaginable. The exhibition has proven to be extremely popular and Brazilian photographer Mariane Borgomani set out to capture a number of the phones, my favorite of which is the painted day/night treatment above by artist Maramgoní.

A reveller (R), dressed as “Diablos de Luzon” (Luzon Devils), stands next to a person dressed as a “Mascaritas” during carnival celebrations in the village of Luzon, Spain, February 6, 2016. The “Diablos” cover themselves in a mixture of soot and oil and adorn their heads with black-stained bull horns as they parade throughout the village with cowbells clanging around their waists to expel the evil spirits. (Photo by Sergio Perez/Reuters)

Soma-Nomaoi is a festival that recreates a battle scene from more than 1,000 years ago. It is annually held for 4 days from July 22 to 25 in Haramachi City, Fukushima Prefecture, in the eastern part of Japan. In this historical event, 600 mounted samurai in traditional Japanese armor, with long swords at their side and ancestral flagstaffs streaming from their backs, ride across open fields. Soma-Nomaoi has been designated an Important Intangible Folk Cultural Property.

Photo: A young woman (C) clad in samurai costume leads other local poeple as she rides her horse during a parade at the annual Soma Nomaoi festival in Minamisoma, Fukushima Prefecture, on July 28, 2012. The traditional full-scale festival kicked off for the first time after the accident of the Fukushima Dai-ichi Nuclear Power Plant following the massive earthquake and the tsunami on March 11, 2011. (Photo by Toru Yamanaka/AFP Photo)

It is said that Torajans are people who “live to die”. For this Indonesian ethnic group, funerals are such extravagant events that they sometimes attract tourists. Families can postpone burials years (and the deceased are considered sick and hosted at home until the funeral) until the family can raise enough money and gather as many relatives as possible. And then it’s a jubilant multiday social event with a parade, dances and animal sacrifices. Agung Parameswara photographed these funerary practices when he traveled to South Sulawesi province, where the Torajans live. (Photo by Agung Parameswara/The Washington Post)

A man carries a smoke flare as far-right activists march during the Gay Pride parade on June 12, 2016 in Kiev. More than 700 gay rights activists marched through central Kiev on June 12 amid a massive police presence for the third such gay pride event in the ex-Soviet country where homophobia remains widespread. The June 12 march was the first ever gay pride rally to be held in central Kiev, prompting an unprecedented security operation with several thousand police and National Guard officers lining the route during the event, which lasted around 20 minutes. (Photo by Yuriy Kirnichny/AFP Photo)

A woman loyal to the Houthi movement holds a rifle as she takes part in a parade to show support to the movement in Sanaa, Yemen September 6, 2016. The Saudi-led Arab coalition launched a military campaign against the Huthis and their allies in March 2015, after the rebels closed in on Gulf-backed President Abedrabbo Mansour Hadi in his southern refuge of Aden, forcing him into exile. (Photo by Khaled Abdullah/Reuters)

A group of colourful dancers from the Kumari Shiksha Dance Institution light colourful clay lamps in preparation to celebrate Diwali during the two day Diwali (Festival of Lights) Hindu festival celebrations at the old Drive-Inn in Durban, on October 19, 2019. The two-day festival attracts over 100,000 visitors. The festival celebrations include, parading of floats, chariots, singing of devotional songs, dances, games, face painting, food stalls of vegetarian food, clothing, display of toys and jewellery. Young people also get the opportunity to showcase their cultural and spiritual talents. A billion Hindus worlwide will officially celebrate Diwali on 27 October 2019. (Photo by Rajesh Jantilal/AFP Photo)

A fire-eater of the “Diables de Terrassa” performs during Sitges' little “Festa Major”, “Santa Tecla” in Sitges, Spain on September 19, 2016. This celebration brings together some of Catalonia’s most emblematic festive traditions. The central axis of the celebrations is the traditional parade, made up of “big-head” carnival figures and characters who dance to music played on different traditional instruments. One of the most popular events is the Correfoc or fire-running, which is also the closing event of the fiesta. The people run and jump over characters dressed up as devils and dragons, carrying fire. (Photo by Matthias Oesterle/ZUMA Press/Splash News)