Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Young female Ibex on the fork of Disteis (2,200 m), near the top of the Jof di Montasio (Friuli, Italy). (Photo by Stefano Zocca)

Two female soldiers have their picture taken by an army colleague at Mangyongdae. (Photo by Gavin John/Mediadrumworld.com)

Full length portrait of female skier, Sierra Nevada Mountains in California, USA. (Photo by Anatoliy Gleb/Getty Images)

A veterinarian from the zoo of Besancon feeds “Soa”, a female crowned sifaka, in Besancon, eastern France, on February 18, 2019. The crowned sifaka is a critically endangered species from Madagascar. There were only 6 females over 20 individuals living in 7 zoos worldwide end of 2018. (Photo by Sébastien Bozon/AFP Photo)

A three month old white Bengal female tiger cub looks around her enclosure at the Buenos Aires Zoo, Argentina, Wednesday, April 16, 2014. Cleo, a captive Bengal white tiger at the zoo, gave birth to two females and one male white tiger cubs on January 16, 2014. (Photo by Natacha Pisarenko/AP Photo)