A woman made up as a skull participates in Day of the Dead festivities in Mexico City, Thursday, October 27, 2016. The holiday honors the dead as friends and families gather in cemeteries to decorate their loved ones' graves and hold vigil through the night on Nov. 1 and 2. (Photo by Marco Ugarte/AP Photo)

Migrant children play with leaves during Christmas Eve at a shelter, as they travel with their parents as part of a caravan with humanitarian visas to transit throughout the country, in Monterrey, Mexico on December 24, 2021. (Photo by Daniel Becerril/Reuters)

Ana Mendez Casteñeda smokes marijuana during “Fumaton 420” outside the national Senate in Mexico City, Tuesday, April 20, 2021. The demonstrators are calling for the legalization of marijuana. (Photo by Marco Ugarte/AP Photo)

Weighing 1,500lb, Brutus the great white shark lunges at some bait off Guadalupe Island, Mexico in July 2022. (Photo by Euan Rannachan/Media Drum Images/The Times)

Eduardo Salles (Mexico City, 1987) is advertiser, designer, illustrator, writer and professor at the Miami Ad School. And a professional procrastinator!, he says. Ex Creative Director of Nike, Kit Kat and Red Cross Mexico. He has won awards as diverse as Cannes Lions (advertising), Walter Reuters prize (journalism) and Juan Rulfo Short Story Award (literature).

A musician plays his violin next to a depiction of La Santa Muerte (Saint Death) at a shrine during Day of the Dead celebrations in Ciudad Juarez, Mexico, November 2, 2015. (Photo by Jose Luis Gonzalez/Reuters)

View of a raccoon dog or Tanuki (Nyctereutes procyonoides) at the Chapultpec Zoo in Mexico City on August 06, 2015. This species is native from Japan and China. (Photo by Alfredo Estrella/AFP Photo)

Ella Bucio of Mexico takes part in a training session before Women's Speed Semi Final at the FIG Parkour World Championships in Tokyo on October 15, 2022. (Photo by Philip Fong/AFP Photo)