In this February 2, 2014 photo, people take pictures inside a cave at Apostle Islands National Lakeshore in northern Wisconsin, which has been transformed into a dazzling display of ice sculptures by the arctic siege gripping the Upper Midwest. (Photo by Brian Peterson/AP Photo/Minneapolis Star Tribune)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

Vegetarian 19-year-old model Courtney Stodden gets ready to serve veggie hot dogs wearing a lettuce bikini during a People for the Ethical Treatment of Animals (PETA) free veggie dog handout on Capitol Hill in Washington, DC, July 16, 2014. (Photo by Jim Watson/AFP Photo)

This picture taken on July 25, 2014 shows people cooling off in a waterpark in Suining, southwest China's Sichuan province. Meteorological departments issued an orange alert for high temperature as a heat wave embraces Sichuan province, with temperature of most area topped 37, local media reported. (Photo by AFP Photo)

People are seen in the crowd as Serbian Emir Kusturica & The No Smoking Orchestra performs during the third day of the Mexican musicial festival Vive Latino, at the Foro Sol in Mexico City, on March 29, 2014. (Photo by Alfredo Estrella/AFP Photo)

People cool off in a fountain outside the Southbank Centre on June 30, 2015 in London, England. The UK is currently experiencing a heatwave, with temperatures of 35 degree celsius forecast tomorrow in some parts of the country. The extreme heat has already seen train cancellations and a health warning has been issued. (Photo by Rob Stothard/Getty Images)

Bangladeshi people walk in a polluted air environment in Dhaka, Bangladesh on September 3, 2020. A study says, air pollution shortens life expectancy by seven years in Bangladesh. (Photo by Sultan Mahmud Mukut/SOPA Images/Rex Features/Shutterstock)

People wear face masks as they ride an E-scooter in the Old Elbe Tunnel in Hamburg, Germany, Thursday, October 15, 2020. To avoid the spread of the coronavirus the use of a face mask in the 117-year-old tunnel under the Elbe river is mandatory. (Photo by Michael Probst/AP Photo)