Lasha Pataraia pulls a truck, which weighs 8,250kg (8 tons), with his ear during an event to break the Guinness Book of World Records in Rustavi, outside Tbilisi November 29, 2012. The 32-year-old broke a Guinness record after he managed to pull the truck with his ear for 21,50 metres (70.5 feet), according to organisers. (Photo by Irakli Gedenidze/Reuters)

A Mercedes-Benz car is pictured in a production line at the plant of German carmaker Mercedes-Benz in Bremen, Germany January 24, 2017. (Photo by Fabian Bimmer/Reuters)

A model walks the runway during the Di$count Universe show at Mercedes-Benz Fashion Week Resort 17 Collections at Carriageworks on May 18, 2016 in Sydney, Australia. (Photo by Stefan Gosatti/Getty Images)

A model showcases designs on the catwalk by Manning Cartell during A Review of Australian Fashion Week show as part of Mercedes Benz Fashion Festival Sydney 2011 at Sydney Town Hall on August 27, 2011 in Sydney, Australia. (Photo by Don Arnold/Getty Images)

A model walks the runway at the Dolores Cortes swim show during Mercedes-Benz Fashion Week Swim 2012 at The Raleigh on July 16, 2011 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Dolores Cortes)

Models prepare backstage ahead of the Strateas.Carlucci show at Mercedes-Benz Fashion Week Australia 2015 at Carriageworks on April 13, 2015 in Sydney, Australia. (Photo by Ryan Pierse/Getty Images)

Models pose backstage at the Boy and Girl by Band of Outsiders Spring 2012 fashion show during Mercedes-Benz Fashion Week on September 10, 2011 in New York City. (Photo by Chelsea Lauren/Getty Images)