Model feebee poses as part of art installation “Dazzle room” made by artist Shigeki Matsuyama at Room 32 fashion and design exhibition in Tokyo, Friday, February 19, 2016. Matsuyama's installation features a strong contrast of black and white, which he learned from dazzle camouflage used mainly in World War I, in Tokyo, Friday, Feb. 19, 2016. (Photo by Shuji Kajiyama/AP Photo)

A man presents a self-made robot that local media reported is able to carry a person, in Heihe, Heilongjiang province, China, April 5, 2017. (Photo by Reuters/China Daily)

Half-naked girls against speed driving in Nizhny, Novgorod Region, Russia on September 5, 2016. Russian drivers are getting quite an eyeful in a bid to make them slow down thanks to topless women flashing speed limit signs at an accident blackspot. A trial of the road safety campaign demonstrated that it helped lower the speed of traffic near a pedestrian crossing in Severny village. (Photo by YouTube)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Miss Earth 2016 candidates wearing environmental statement sashes lineup during a press presentation in Manila, Philippines, 11 October 2016. Eighty three young women from around the globe converged in Manila for the international beauty event. Miss Earth is a pioneering beauty pageant that serves as a vehicle for environmental advocacy. (Photo by Mark R. Cristino/EPA)

A person dressed as a pumpkin monster poses at the premiere of the film “Goosebumps”, in Los Angeles, California October 4, 2015. (Photo by Danny Moloshok/Reuters)

A Great White Pelicans eats fish in the Mishmar HaSharon reservoir, Israel, Wednesday, November 4, 2015. Thousands of Pelicans stop in the reservoir for food provided by the Israeli nature reserves authority as they make their way to Africa. (Photo by Ariel Schalit/AP Photo)

Labourers carry a basket packed with vegetables through a wholesale market in Kolkata, India, February 26, 2016. (Photo by Rupak De Chowdhuri/Reuters)