Children pour cold water on themselves under the control of fitness coach Margarita Filimonova (R) at local kindergarten number 317, with the air temperature at about minus 23 degrees Celsius (minus 9.4 degrees Fahrenheit), in Russia's Siberian city of Krasnoyarsk, February 5, 2013. (Photo by Ilya Naymushin/Reuters)

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Animal rights activists covered with fake blood sit on the floor during a protest against the use of animals in research to mark World Day for Animals in Laboratories in central Madrid April 24, 2014. The sign reads, “How many rabbits do your shampoo kill?”. (Photo by Andrea Comas/Reuters)

Members of the Guard of Honor of the Presidential Regiment from Russia perform during the “Spasskaya Tower” international military music festival at Moscow's Red Square, Russia, September 10, 2015. The festival runs until 13 Sepember. (Photo by Maxim Shemetov/Reuters)

A fan dressed as “Loki” poses before the European premiere of “Avengers: Age of Ultron” at Westfield shopping centre in Shepherds Bush, London April 21, 2015. (Photo by Stefan Wermuth/Reuters)