A participant, surrounded by red chilli peppers, takes part in a chilli-eating competition at a hot spring in Yichun, Jiangxi province, China on December 9, 2018. (Photo by Chen Fei/China News Service via Reuters)

A model prepares backstage before during the Heaven Gaia collection show by Chinese designer Xiong Ying on day two of China Fashion Week A/W 2021/2022 at 751D.PARK on March 25, 2021 in Beijing, China. (Photo by Zhe Ji/Getty Images)

This photograph taken during a government organised media tour shows people in traditional costume standing in Potala Palace Square as the Potala Palace – classified as a World Heritage Site by Unesco in 1994 – is seen in the background in the regional capital Lhasa, in China's Tibet Autonomous Region, on June 1, 2021. (Photo by Hector Retamal/AFP Photo)

Two girls in cosplay dresses walk in the street in Beijing on March 27, 2017. (Photo by Fred Dufour/AFP Photo)

Elderly women wait for customers as they sell their self-made food products at a street market, with a graffiti depicting Russian President Vladimir Putin on the wall of a house seen in the background, in the town of Kashira, outside Moscow, Russia on October 10, 2017. (Photo by Andrey Volkov/Reuters)

Cosplayers wearing face masks pose for a picture at the China Digital Entertainment Expo and Conference (ChinaJoy) in Shanghai, following the coronavirus disease (COVID-19) outbreak, China on July 31, 2020. (Photo by Aly Song/Reuters)

A folk performer (front R) with make-up and props takes part in a “Blood Shehuo” parade, during a performance in Linyi county, Shanxi province March 21, 2015. “Shehuo” is the common name of Chinese traditional activities consisting of folk performances in northern China. The “Blood Shehuo” performers use make-up and props to re-enact scenes of horror in classic Chinese novels like Water Margin. (Photo by Reuters/Stringer)

People take a photo next to a blooming tree during cherry blossom season in Yuyuantan Park in Beijing, China on March 31, 2021. (Photo by Thomas Peter/Reuters)