Hundreds of hardy swimmers across Britain braved jumping into freezing cold waters for a annual Christmas Day dip on December 25, 2017. (Photo by Dave Nelson/The Sun)

American media personality and socialite Kylie Jenner (R) and her pal Yris Palmer brave the cold in a hot jacuzzi in the first decade of December 2022. (Photo by kyliejenner/Instagram)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Star Wars actors on the Cantina set at Star Wars Celebration: The Ultimate Fan Experience held at the Anaheim Convention Center on Thursday, April 16, 2015, in Anaheim, Calif. (Photo by Richard Shotwell/Invision/AP Photo)

A pod of white pelicans, one of the largest birds in Canada and the US, are seen on the shore of the Chapala lagoon in Cojumatlan de Regules, Mexico, on January 28, 2022. White pelicans travel thousands of kilometers migrating from the cold temperatures of North America. (Photo by Ulises Ruiz/AFP Photo)

People try to keep warm their hands by a heater as they wait for their seats outside a restaurant at an outdoor shopping mall in Beijing, Saturday, December 23, 2023. A cold wave began earlier in the week bringing extensive snowfall and freezing temperatures across China. (Photo by Andy Wong/AP Photo)