Nicki Minaj attends the Haider Ackermann show as part of the Paris Fashion Week Womenswear Fall/Winter 2017/2018 on March 4, 2017 in Paris, France. (Photo by Swan Gallet/WWD/Rex Features/Shutterstock)

Zendaya arrives at the 25th Annual Critics' Choice Awards at Barker Hangar on January 12, 2020 in Santa Monica, California. (Photo by Danny Moloshok/Reuters)

South African model Candice Swanepoel walks the red carpet ahead of the “Marriage Story” screening during during the 76th Venice Film Festival at Sala Grande on August 29, 2019 in Venice, Italy. (Photo by Jacopo Raule/Getty Images)

American singer Ashley Nicolette Frangipane, known professionally as Halsey arrives at the 2022 iHeartRadio Music Awards at Shrine Auditorium and Expo Hall on March 22, 2022 in Los Angeles, California. (Photo by Steve Granitz/FilmMagic)

Actress Anya Taylor-Joy is seen outside “Good Morning America” on February 17, 2020 in New York City. (Photo by Raymond Hall/GC Images)

England's Chloe Kelly, right, celebrates with Jill Scott after scoring her side's second goal during the Women's Euro 2022 final soccer match between England and Germany at Wembley stadium in London, Sunday, July 31, 2022. (Photo by Rui Vieira/AP Photo)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

A woman is tattooed during the Great British Tattoo Show in Alexandra Palace in north London, Britain May 23, 2015. (Photo by Neil Hall/Reuters)