To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

In this April 12, 2015 photo, Sayed Ahmed Abdoh poles his boat to check his fish traps in the Nile River, near Abu al-Nasr village, about 770 kilometers (480 miles) south of Cairo, Egypt. Abdoh caught some 20 fish this day and gave them to his friend, Salama Osman, a migrant worker in a Cairo apartment building, to celebrate his biannual return to their village. (Photo by Hiro Komae/AP Photo)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

With their affinity for hunting, sneaking, and hidden blade-like retractable claw, cats are really the assassins of the animal world. They're not as intimidating when they're kittens dressed up as assassins from the upcoming Assassin's Creed Unity, but what they lack in deadliness they more than make up for in cuteness. YouTube user Mr.TVCow posted the video, in which four hooded kittens hunt down a french soldier, much like like in a number of trailers for Assassin's Creed Unity. They use their eagle vision ability, parkour after their target, and perform lethal aerial assassinations, and yes, it's as unbearably adorable as it sounds.

The Cliff Promenade in Netanya is considered to be one of the most beautiful in Israel. It's a nice place for walk, there are marvelous lawns, magnificent observation points, romantic sitting areas in front of the sea, paragliding sites and playgrounds for children. One of the specific features of the promenade, which attracts many people, is mosaic sculpture project "New Wave" created by the sculptor and designer Ruslan Sergeev. At the end of the film you can see The Victory Monument, located next to the promenade.