Tim Macpherson is a UK based advertising photographer who started his career shooting Editorial for magazines. His works are published in best advertising photographers book Lurzers. He works for The sunday times, Nikon, phillips etc. Photoset is short, but very creative.

An Apple Inc., employee holds the new white iPhone 4 at the Apple store April 28, 2011 in Palo Alto, California. The long awaited white iPhone, first announced in June of 2010, went on sale worldwide for the first time today. (Photo by David Paul Morris/Getty Images)

A cameraman films “Diana And Callisto” (circa 1556-59) oil painting by Venetian artist Titian as it goes on display for the first time at the National Gallery on March 1, 2012 in London, England.(Photo by Dan Kitwood/Getty Images)

Thomas Thwaites of the United Kingdom accepts the 2016 Ig Nobel Prize in Biology for “creating prosthetic extensions of his limbs that allowed him to move in the manner of, and spend time roaming the hills in the company of, goats” during the 26th First Annual Ig Nobel Prize ceremony at Harvard University in Cambridge, Massachusetts, U.S. September 22, 2016. (Photo by Brian Snyder/Reuters)

Fifty Shades Darker lingerie by Coco de Mer – capturing the “inner goddess” of Anastasia Steele – is launched following record-breaking release of movie’s new trailer. Official collection developed in conjunction with E.L. James to coincide with the new Fifty Shades Darker movie. They are the first official Fifty Shades Darker products to be released ahead of the new movie whose trailer was watched 114 million times in first 24 hours, breaking Star Wars: The Force Awakens previous record. (Photo by Rankin/Coco de Mer/Rex Shutterstock)

Cocoa Beach, Florida, USA. 7th October, 2016. Kaleigh Black, 14, left, and Amber Olsen, 12, run for cover as a squall with rain and wind pelt them while they explore the Cocoa Beach Pier on Friday (10/7/16) after hurricane Matthew passed to the east on Florida's east coast.(Photo by Douglas R. Clifford/Tampa Bay Times/ZUMA Wire/Alamy Live News)

Kristina Elekes, 23, races on her ski during the Bikini Race contest held at Arena Platos Paltinis winter resort, near Sibiu city, 275 Km north from Bucharest, Romania, 06 March 2016. Bikini Race is a timed show on the slopes, at the fourth edition, for women dressed only in swimmsuits and some winter accessories. (Photo by Mihaela Bobar/EPA)

In this two photo combination picture, the Eiffel Tower with its usual lighting at left, and after the lighting was switched off at right, at the occasion of the Earth Hour, in Paris, France, Saturday March 28, 2015. This Saturday, 28 March 8:30 p.m. local time, individuals, businesses, cities and landmarks around the world are switching off their lights for one hour to focus attention on climate change. (Photo by Remy de la Mauviniere/AP Photo)