Participants react as they try to reach the top of a greased pole to collect the prizes, during a “Panjat Pinang” competition, that is held to celebrate Indonesia's 79th Independence Day at Ancol in Jakarta, Indonesia, on August 17, 2024. (Photo by Ajeng Dinar Ulfiana/Reuters)

Men dressed as soldiers pose with models before the opening of the Gamescom 2013 fair in Cologne,Germany, on August 23, 2013. The Gamescom convention is Europe's largest video games trade fair. (Photo by Ina Fassbender/Reuters)

Members of the New People's Army (NPA) female guerrillas perform a cultural show during the release of a Philippines army soldier in Sugbongcogon town, Misamis Oriental, southern Philippines, November 20, 2015. NPA spokesperson Allan Juanito warned that they will seize more soldiers to exchange them with the government as "Prisoners of war". (Photo by Froilan Gallardo/Reuters)

A hairdressing mannequin is seen outside a hair salon amid as Typhoon Matmo hits Nantong, Jiangsu province July 25, 2014. Matmo, which made landfall in Fujian Province on Wednesday, has brought strong winds and heavy downpours to more areas in China after it moved northward on Thursday, Xinhua News Agency reported. (Photo by Reuters/Stringer)

Indian dancers paint their body like tigers as they perform a Tiger dance during the International day of the Tiger in Calcutta, India, July 29, 2015. Students of Calcutta are taking part in an awareness campaign aiming to draw attention to the threats that tigers face due to habitat loss and poaching. (Photo by Piyal Adhikary/EPA)

Performers of circus company Circa perform during a photocall for the Edinburgh Festival Fringe on Calton Hill on August 1, 2017 in Edinburgh, United Kingdom. (Photo by Murdo MacLeod/The Guardian)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Uniformed participant dance during a mass rally and parade in the capital's main ceremonial square, a day after the ruling party wrapped up its first congress in 36 years by elevating him to party chairman, in Pyongyang, North Korea, May 10, 2016. (Photo by Damir Sagolj/Reuters)