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Ultra Reality: What Would You Do In This Situation

LG Chile has continued the So Real It’s Scary campaign developed at Superheroes, Amsterdam, with their own prank, “Ultra Reality: What would you do in this situation?” The video shows an office set up with an 84 inch HD television screen which appears to be a window frame. Job seekers arrive for their interview but freak out when they see what appears to a meteor destroying the city through the window.
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17 Jul 2014 11:20:00


Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.
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14 Jun 2014 10:35:00
Local residents dressed in costumes perform during celebrations for the Malanka holiday in the village of Krasnoilsk in the Chernivtsi region of Ukraine, January 14, 2016. The Malanka traditional holiday is more popular in the western regions of the country and is also known as the Old New Year celebrated on January 13 and 14 - St. Basil's and St. Melania's Day, according to the old Julian calendar. During the celebrations, youngsters and adults wear traditional carnival costumes and masks, and visit local houses while singing carols, playing pranks or performing short plays. (Photo by Valentyn Ogirenko/Reuters)

Local residents dressed in costumes perform during celebrations for the Malanka holiday in the village of Krasnoilsk in the Chernivtsi region of Ukraine, January 14, 2016. The Malanka traditional holiday is more popular in the western regions of the country and is also known as the Old New Year celebrated on January 13 and 14 – St. Basil's and St. Melania's Day, according to the old Julian calendar. During the celebrations, youngsters and adults wear traditional carnival costumes and masks, and visit local houses while singing carols, playing pranks or performing short plays. (Photo by Valentyn Ogirenko/Reuters)
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16 Jan 2016 08:04:00
Some riders in the New York City subway in the underwear as the take part in the 2013 No Pants Subway Ride January 13, 2013. Started by Improv Everywhere, the goal is for riders to get on the subway train dressed in normal winter clothes (without pants) and keep a straight face.  AFP PHOTO / TIMOTHY A. CLARY        (Photo credit should read TIMOTHY A. CLARY/AFP/Getty Images)

Pantless people stand on a subway platform on January 13, 2013 in New York City. Thousands of people participated in the 12th annual No Pants Subway Ride, organized by New York City prank collective Improv Everywhere. During the afternoon winter event, participants boarded separate subway stops and removed their pants, pretending that they did not know each other. The event, refered to as a “celebration of silliness” is designed to make fellow subway riders laugh and smile. (Photo by Timothy A. Clary/AFP Photo)
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14 Jan 2013 11:03:00
Participants in the 18th Annual “No Pants Subway Ride” travel in the subway on January 13, 2019 in New York. The “No Pants Subway Ride” is an annual event started in 2002 by Improv Everywhere in New York, the goal of which is for riders on the subway train to dress in normal winter clothes without pants while keeping a straight face. (Photo by Johannes Eisele/AFP Photo)

Participants in the 18th Annual “No Pants Subway Ride” travel in the subway on January 13, 2019 in New York. The “No Pants Subway Ride” is an annual event started in 2002 by Improv Everywhere in New York, the goal of which is for riders on the subway train to dress in normal winter clothes without pants while keeping a straight face. (Photo by Johannes Eisele/AFP Photo)
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16 Jan 2019 00:03:00
A dressed up participant without trousers takes part in the 2017 No Pants Subway Ride in New York, the United States, on January 8, 2017. (Photo by Zou Zheng/Xinhua/Sipa USA)

A dressed up participant without trousers takes part in the 2017 No Pants Subway Ride in New York, the United States, on January 8, 2017. The event, which first took place in New York in 2002, has become a yearly event attended by people in more than 60 cities across the globe. (Photo by Zou Zheng/Xinhua/Sipa USA)
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10 Jan 2017 13:53:00
A passenger not wearing pants sits in a subway train during the "No Pants Subway Ride" in Prague, Czech Republic, January 10, 2016. (Photo by David W. Cerny/Reuters)

A passenger not wearing pants sits in a subway train during the “No Pants Subway Ride” in Prague, Czech Republic, January 10, 2016. The event is an annual flash mob and occurs in different cities around the world in January, according to its organisers. (Photo by David W. Cerny/Reuters)
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12 Jan 2016 08:06:00
Professional conceptual category winner. Greetings from Mars, by Julien Mauve, France. Mauve says: “I have always wondered what it would be like to discover a totally different world ... and to photograph it for the first time as if I was Ansel Adams. So I came up with this project, which is about space exploration and discovery. But it’s also about our behavior in front of landscapes and how we create pictures that will share our personal story with the world”. (Photo by Julien Mauve)

Professional conceptual category winner. Greetings from Mars, by Julien Mauve, France. Mauve says: “I have always wondered what it would be like to discover a totally different world ... and to photograph it for the first time as if I was Ansel Adams. So I came up with this project, which is about space exploration and discovery. But it’s also about our behavior in front of landscapes and how we create pictures that will share our personal story with the world”. (Photo by Julien Mauve)
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23 Apr 2016 13:57:00