Revelers drink wine as they take part in the “Battle of Wine” (La batalla del vino de Haro), a wine fight, during the Haro Wine Festival, in Haro, in the northern province of La Rioja on June 29, 2014. More than nine thousand locals and tourists threw around 130.000 litres of wine at each other during the Haro Wine Festival, according to local media. (Photo by Cesar Manso/AFP Photo)

A man pours wine into the hands of a women as they sit in a hot bath with coloured water representing wine at the Hakone Kowaki-en Yunessun spa resort during an event marking Beaujolais Nouveau Day in Hakone west of Tokyo, November 19, 2015. (Photo by Thomas Peter/Reuters)

A gallery assistant for Sotheby's auction house admires a melchior of Chateau Cheval Blanc 2006 on February 12, 2010 in London, England. The melchior sized bottle, which is 18 litres in volume, is to be sold in Sotheby's sale of “Finest and Rarest Wines & Vintage Port” on February 17, 2010 in London and is expected to fetch up to 4,800 GBP. (Photo by Oli Scarff/Getty Images)

Farhad Moshiri, an Iranian artist working a lot with carpet media using it as a mean to joke about consumerism culture, was one of the participants of the group show Love Me Love Me Not of Yarat! pavilion curate by Dina Nasser-Khadivi (read on her curating Lalla Essaydi's Harem here) at Venice 2013 Art Biennial. The installation consists of more than 500 carpets depicting celebrities-covered magazines from all over the world.

General view of a herbal store in Cairo, Egypt January 10, 2017. In an economic crisis that has led to a shortage of medicines, Egyptians are skipping trips to drug stores and instead turning to herbal remedies to treat every-day illnesses. (Photo by Mohamed Abd El Ghany/Reuters)

A female is doused with wine as people take part in a wine battle, in the small village of Haro, northern Spain, Friday, June 29, 2018. La Batalla de Vino is held each June in the town of Haro on the feast of St Peter, an event organizers say draws thousands of people. On Friday, participants soaked each other with buckets and toy spray guns, turning their clothes a shade of purple. (Photo by Alvaro Barrientos/AP Photo)

A rare Jeroboam of Chateau Mouton Rothschild from 1953 (R) and a bottle of Chateau Mouton Rothschild from 1982 on January 17, 2012 in London, England. (Photo by Oli Scarff/Getty Images)

These new virtual stores are built by european mega grocery kings Tesco for their South Korean Home Plus supermarkets. So far virtual shopping has been a hit with customers, according to Technologyreview: “The virtual grocery store has been a hit among more 10,287 customers, with Home Plus reporting a 130 percent increase in online sales”.