To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Prints of R$ 50 Brazilian reais bills sit on a table for inspection at at the Casa da Moeda, the national mint, in the Santa Cruz suburb of Rio de Janeiro, Brazil, on Tuesday, March 5, 2013. Brazil is likely to keep its key interest rate at a record low for the third straight meeting, as policy makers are caught between a fragile economic recovery and faster-than-expected inflation. (Photo by Dado Galdieri/Bloomberg)

A woman cries as she watches the coffin containing the body of Venezuela's late President Hugo Chavez be taken from the hospital, where he died on Tuesday, to a military academy in Caracas, Venezuela, Wednesday, March 6, 2013. Seven days of mourning were declared, all schools were suspended for the week and friendly heads of state were expected for an elaborate funeral on Friday. (Photo by Rodrigo Abd/AP Photo)

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Lindsay Knutson plays in the heavy snow with her family dog, Aspen, and daughter Flora Bejblik, 4, cq, as her husband Bob Bejblik, rear left, shovels, Tuesday, March 5, 2013 in southwest Minneapolis. The National Weather Service predicted a two-day snow total of 8 to 12 inches for much of southeastern and east-central Minnesota, including the Twin Cities. (Photo by Elizabeth Flores/AP Photo/The Star Tribune)

Crew in Britain's first ever full-size reconstructed sea-going Bronze Age boat, paddle out to sea near to the National Maritime Museum as it makes its maiden voyage on March 6, 2013 in Falmouth, England. (Photo by Matt Cardy)