Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

Yaroslav Segeda at the top of a high rise building in Kudrinskaya Square, Moscow, Russia. (Photo by Yaroslav Segeda/Caters News)

A staff member at the Rising Sun Anger Release Bar suits up in protective gear August 8, 2006 in Nanjing of Jiangsu Province, China. (Photo by China Photos/Getty Images)

The Sun rises above the forest near Kiskorpad, Hungary, 02 January 2021. (Photo by Gyorgy Varga/EPA/EFE)

A hare runs on a small road as the sun rises in Frankfurt, Germany, Monday, June 12, 2023. (Photo by Michael Probst/AP Photo)