A man dressed up as the devil jumps over babies lying on a mattress in the street during “El Colacho”, the “baby jumping festival” in the village of Castrillo de Murcia, near Burgos on June 18, 2017. Baby jumping (El Colacho) is a traditional Spanish practice dating back to 1620 that takes place annually to celebrate the Catholic feast of Corpus Christi. During the act – known as El Salto del Colacho (the devil's jump) or simply El Colacho – men dressed as the Devil jump over babies born in the last twelve months of the year who lie on mattresses in the street. (Photo by Cesar Manso/AFP Photo)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.