Event curators Harry Parr (L) and Sam Bompas (R) sit in paddle boats in the Truvia Voyage of Discovery installation on the roof of Selfridges department shop on July 21, 2011 in London, England. Selfridges is opening its roof to the public for only the second time since WW2 to host the installation, which includes a boating lake with dyed water and bar. (Photo by Matthew Lloyd/Getty Images)

Undated handout photo of Buckbeak, a Hippogriff that lived with Rubeus Hagrid in the Harry Potter series, has his feathers preened and replenished by featherologist Val Jones, as he will feature in the the Feathers and Flight event at Warner Bros. Studio Tour London. This is the first make-over Buckbeak has received since the hugely popular Harry Potter film series was made. His intricate coat is created from thousands of individually airbrushed chicken and goose feathers that Val will carefully clean and replenish in time for the start of Feathers and Flight. Val will lead an expert team to demonstrate the techniques that made winged wonders such as Buckbeak and Fawkes the Phoenix a reality on screen. (Photo by Tim Anderson/PA Wire)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)