To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A man watches Israeli Air Force planes fly over the Mediterranean Sea from a beach at Tel Aviv during an aerial show as part of celebrations for Israel's Independence Day to mark the 66th anniversary of the creation of the state, May 6, 2014. (Photo by Nir Elias/Reuters)

A South American Coati licks a block of frozen fruits at Israel's Safari Zoo in Ramat Gan, north of the Mediterranean coastal city of Tel Aviv, as temperatures reach 35 degrees Celsius on July 13, 2023. (Photo by Jack Guez/AFP Photo)

A newly-hatched baby sea turtle makes its way into the Mediterranean Sea for the first time, as part of the Israeli Sea Turtle Rescue Center's conservation program, at a beach near Mikhmoret north of Tel Aviv, Israel September 9, 2019. Green turtles are endangered worldwide, the World Wildlife Fund says. Among other hazards, they are threatened by hunting, human encroachment on the beaches where they nest, and pollution of their feeding grounds offshore. According to the Israeli rescue center, only about 20 female green turtles nest along the Israeli Mediterranean coast during a breeding season that usually lasts from May until August. (Photo by Amir Cohen/Reuters)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Participants of the annual “SlutWalk” march through the Israeli Mediterranean coastal city of Tel Aviv on May 4, 2018 to protest against rape culture, including sexual assault and harassment directed at women. The campaign, which has gained international notoriety, was inspired by group of Canadian women who launched the protest in 2011 in response to a policeman' s comment that if women want to avoid being attacked they should not dress like sl*ts. (Photo by Jack Guez/AFP Photo)

An injured cat receives treatment at a veterinary clinic by volunteer vets after a forest fire that broke out in Manavgat district of Turkeyâs Antalya on July 31, 2021. At least seven people have died in the wildfires raging in Turkey’s Mediterranean towns, the Turkish health ministry confirmed on 01 August 2021. (Photo by Mustafa Ciftci/Anadolu Agency via Getty Images)