To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Actress Michelle Rodriguez attends the Shane Black 9th annual Hallowen party held on October 31, 2003 in Hancock Park, Los Angeles. (Photo by Frazer Harrison/Getty Images)

U.S. soldiers wrestle with South Korean soldiers in a muddy ring during a joint ranger training exercise at a ranger camp near the demilitarised zone (DMZ) June 25 2003 in Paju, South Korea. (Photo by Chung Sung-Jun/Getty Images)

Interior designer Tony Alleyne stands in his «Star Trek» theme studio apartment May 16, 2003 in Hinckley, Leicestershire, England. The apartment took nearly 10 years to redesign in the style of the «Star Trek» Starship Enterprise on approximately US$1.7 million. (Photo by Ross Kinnaird/Getty Images)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.