To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

These girls are all smiles as they celebrate surviving A-level results day in Birmingham, England on August 15, 2019. The A Level is a subject-based qualification conferred as part of the General Certificate of Education, as well as a school leaving qualification offered by the educational bodies in the United Kingdom. (Photo by SnapperSK/SnapperMS)

Stanford golfer Rose Shang smiles towards her teammates after winning the NCAA college women's golf championship at Grayhawk Golf Club, Monday, May 22, 2023, in Scottsdale, Ariz. (Photo by Matt York/AP Photo)

Souvenirs seller smiles during the street market of the “2021 Agrorus” international agricultural fair at the Expoforum exhibition centre in St. Petersburg, Russia, 02 September 2021. The Exhibition opens for visitors until 05 September 2021. (Photo by Anatoly Maltsev/EPA/EFE)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.