A penguin swims in its enclosure during a photocall to promote London Zoo's annual stock take of animals on January 4, 2012 in London, England. The zoo's stocktake takes place annually, and gives keepers a chance to check on the numbers of every one of the animals from stick insects and frogs to tigers and camels. (Photo by Dan Kitwood/Getty Images)

New York's famed Empire State Building hosted new guests on Saturday night as images of endangered animals were flashed across its facade.

“Sniff out the Appenzell Cheese”. Alexander Hunter, 30, of Greenwich, Conn., took this photo in Appenzell, Switzerland, in September 2014. (Photo by Alexander Hunter)

It's often said that pets and their owners can start to look alike, but these adorable photographs take the old mantra to a new extreme. They are the work of Svetlana Valyiskaya (27), from St Petersburg, who snaps pets in everyday poses in her spare time from her job as a commercial photographer. The vibrant costumes and scenes, which Svetlana designs herself, have made the photos a hit in her native Russia – and it's not hard to see why. She said: “I really love animals, they are loyal, faithful and true and always interesting to work with – plus they never criticise the photographs afterwards”. (Photo by Svetlana Valyiskaya/Mercury)

After 12 years photographing models, musicians, and celebrities, Brad Wilson decided that he wanted to photograph something a little more unpredictable: wild animals. Photo: Serval. (Photo by Brad Wilson)

Humboldt Penguins swim in their pool as a keeper looks on through a spherical window during the annual stocktake press preview at London Zoo in Regents Park in London Monday, January 4, 2016. A requirement of ZSL London Zoo's license, the annual audit takes keepers a week to complete and all of the information is shared with zoos around the world via the International Species Information System, where it's used to manage the worldwide breeding programmes for endangered animals. (Photo by Alastair Grant/AP Photo)

I wanted to create the smoke effects on animals I used on some few of my female subjects.
The hardest part was that while there were only faces, here there was the whole body that needed to be “smokeified”.

In this photo taken Thursday January 17, 2013, sled dogs Poncho, left, and his blind brother Gonzo are hooked up for a run at the Muddy Paw Sled Dog Kennel, in Jefferson, N.H. Poncho has taken to helping his blind brother on regular runs. (Photo by Jim Cole/AP Photo)