To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Kevin and Merith Starren have their picture taken by Merith's brother Mark Ernst (R) and nephew Logan Ernst (L) in front of a 50-foot snowman named “Granddaddy” in Gilman, Minnesota, March 6, 2014. (Photo by Eric Miller/Reuters)

A firefighter uses a saw to open a metal gate while fighting a fire in a convenience store and residence during clashes after the funeral of Freddie Gray in Baltimore, Maryland in the early morning hours of April 28, 2015. (Photo by Eric Thayer/Reuters)

Kendall Jenner seen at Universal, NBC, Focus Features, E! Entertainment Golden Globes After Party Sponsored by Chrysler on Sunday, January 8, 2017, in Beverly Hills, Calif. (Photo by Eric Charbonneau/Invision for Focus Features/AP Images)

Arizona Cardinals cheerleader Claire Thorton, center, smiles as Air Force Capt. Eric Straub proposes to her during the first half of an NFL football game against the Washington Redskins, Sunday, October 12, 2014, in Glendale, Ariz. Thorton accepted the proposal. (Photo by Rick Scuteri/AP Photo)

San Antonio FC goalkeeper Jordan Farr (1) flips in the air as he celebrates the team's overtime win against Austin FC in an MLS U.S. Open soccer match, Wednesday, April 20, 2022, in San Antonio. (Photo by Eric Gay/AP Photo)