British television, radio presenter and DJ Maya Jama has her hair brushed upon arrival at the Brit Awards 2022 in London Tuesday, February 8, 2022. (Photo by Joel C. Ryan/Invision/AP)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Cheerleaders let their hair fly as they perform prior to a German first division Bundesliga soccer match between 1. FC Cologne and Bayern Munich in Cologne, Germany, March 4, 2017. (Photo by Michael Probst/AP Photo)

A woman has her hair done as people visit the International Beauty Show New York at Javits Center in New York, U.S., March 13, 2017. (Photo by Eduardo Munoz/Reuters)

Russian participants adjust their hair, preparing for the Kremlin Cadet Ball in Moscow, Russia, 08 December 2016. Pupils of cadet schools from different parts in Russia gathered for the first Kremlin Ball, restoring an old tradition of Russian officers and noble girls. (Photo by Sergei Chirikov/EPA)

Models have their hair styled backstage while preparing to present creations by Chinese designer Zeng Fengfei during China Fashion Week in Beijing, Sunday, March 29, 2015. (Photo by Mark Schiefelbein/AP Photo)

A model has her hair and make-up done backstage ahead of a show of British designer Jasper Conran at the London Fashion Week, in London, Britain, 15 September 2018. (Photo by Tolga Akmen/EPA/EFE)