People experience INTO SIGHT, a large-scale installation by Sony Design, where audience behaviour influences the visuals and soundscape in London on 16 September 2022. It combines Sony's Crystal LED display systems, which recently replaced green screen technology in one of the biggest developments in film production, with generative sound, see-through glass walls and mirrors. (Photo by Stephen Chung/Alamy Live News)

A model prepares backstage before the La Perla Autumn/Winter 2017 collection during New York Fashion Week in the Manhattan borough of New York, U.S., February 9, 2017. (Photo by Brendan McDermid/Reuters)

A model is filmed backstage before the Jeremy Scott Fall/Winter 2015 collection presentation at New York Fashion Week February 18, 2015. (Photo by Andrew Kelly/Reuters)

Kendall Jenner (L) and Hailey Baldwin attend Harper's BAZAAR Celebration of “ICONS By Carine Roitfeld” at The Plaza Hotel presented by Infor, Laura Mercier, Stella Artois, FUJIFILM and SWAROVSKI on September 8, 2017 in New York City. (Photo by Bennett Raglin/Getty Images for Harper's BAZAAR)

Wing maker Marian Hose (L), also known as “Killer”, and Model Martha Hunt take part in a fitting ahead of the Victoria's Secret fashion show in New York, U.S., October 30, 2018. (Photo by Kevin Coombs/Reuters)

Young Slovaks dressed in traditional costumes throw a bucket of water at a girl as part of Easter celebrations in the village of Trencianska Tepla, Slovakia, April 9, 2012. Slovakia's men splash women with water to symbolize youth, strength and beauty for the upcoming spring season. (Photo by Samuel Kubani/AFP)

Italian movie star Gina Lollobrigida shows a 0.95 super-grand-angle lens mount on a 35mm camera, as she presents her collection of photographic equipment at her home on the ancient Appian Way on the outskirts of Rome, July 2, 1964. (Photo by Girolamo di Majo/AP Photo)

The Clavie, a burning barrel packed with tar soaked sticks fixed on the top of a pole, is surrounded by people at the Doorie Hill on January 11, 2018 in Burghead, Scotland. People welcome in the New Year with the fire ceremony which has ancient roots dating back to the 1750s, when the Julian calendar was reformed in Britain. It is believed to bring good luck for the coming year. (Photo by Jeff J. Mitchell/Getty Images)