Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A giant shoe is pictured outside a life-size “Barbie Dreamhouse” of Mattel's Barbie dolls in Berlin, May 15, 2013. The life-sized house, covering about 1,400 square metres offers visitors to try on Barbie's clothes in her walk-in closet, tour her living room and her kitchen. (Photo by Fabrizio Bensch/Reuters)

A lady-in-waiting adjusts the dress and Christian Louboutin shoes of Dayangku Raabi'atul 'Adawiyyah Pengiran Haji Bolkiah as Adawiyyah waits for Prince Abdul Malik to arrive for the “bersanding” or enthronement ceremony at their wedding in the Nurul Iman Palace in Bandar Seri Begawan April 12, 2015. Malik is the son of Brunei's Sultan Hassanal Bolkiah, one of the world's richest men. (Photo by Olivia Harris/Reuters)

A detail shows the shoes of member of the “Luigi De Laurentiis” award jury, US actress Tessa Thompson as she arrives on September 5, 2022 for the screening of the film “Don't Worry Darling” presented out of competition as part of the 79th Venice International Film Festival at Lido di Venezia in Venice, Italy. (Photo by Tiziana Fabi/AFP Photo)

Zhao Qiang walks across a street in Shenyang, Liaoning province, April 14, 2014. Zhao, a community officer of the China Disabled Persons' Federation, was diagnosed with multiple when he was two, with the resulting tumour affecting the growth of his left leg, his grandmother told local media, citing a doctor's diagnosis. His uncle modified his shoes, fitting them with stools, to allow Zhao to stand and walk. (Photo by Reuters/Stringer)

In this Thursday, February 9, 2017 photo, a Bangladeshi boy pulls a rickshaw loaded with strips of leather at the highly polluted Hazaribagh tannery area in Dhaka, Bangladesh. Hazardous, heavily polluting tanneries with workers as young as 14 supplied leather to companies that make shoes and handbags for Western brands, a nonprofit group that investigates supply chains says. (Photo by A.M. Ahad/AP Photo)