Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A man pours red wine on a girl's head during the Batalla del Vino (Battle of Wine) in Haro, on June 29, 2015. Every year thousands of locals and tourists climb a mountain in the northern Spanish province of La Rioja to celebrate St. Peter's day covering each other in red wine while tanker trucks filled with wine distribute the alcoholic beverage to water pistols, back mounted spraying devices, buckets which are randomly poured on heads and into any other available container. More than nine thousand people threw around 130,000 litres of wine during this year's Haro Wine Festival, according to local media. (Photo by Cesar Manso/AFP Photo)

Florence the baby zebra foal, runs in its enclosure at Edinburgh zoo September 4, 2008 in Edinburgh, Scotland. This arrival at the zoo is particularly important as the Grevy's zebra is listed as endangered, with only an estimated 1,500 to 2,000 remaining in the wild. (Photo by Jeff J Mitchell/Getty Images)

Horse riders perform during the 23rd Hassan II Trophy of Traditional Equestrian Arts (Tbourida) in Rabat, Morocco, 28 May 2024. Tbourida was inscribed in 2021 on UNESCO's representative list of the intangible cultural heritage of humanity. (Photo by Jalal Morchidi/EPA)

Revellers get into the spirit of the 40th annual Zomercarnaval – summer carnival – in Rotterdam on July 28, 2024. The two-day event is such in integral part of Netherlands tradition it was added to Unesco’s Intangible Cultural Heritage list last year. (Phoot by James Petermeier/ZUMA Press Wire)