Emma Watson poses at the winners boards at the Sony Ericsson Empire Film Awards at the Grosvenor House Hotel on March 9, 2008 in London England. (Photo by Dan Kitwood/Getty Images)

Artist Will Ryman poses for photographs next to his installation entitled “The Bed” at the Saatchi Gallery in Chelsea on January 7, 2008 in London, England. (Photo by Chris Jackson/Getty Images)

A white lipizzaner Stallion performs during the Spanish Riding School of Vienna Gala Performance at Wembley Arena on November 24, 2011 in London, England. (Photo by Chris Jackson/Getty Images)

Thorsten Mowes has a more intimate knowledge of the worlds most famous monuments than perhaps anyone else on the planet – because hes spent his entire career cleaning them. As a cultural cleaning expert with nearly 25 years experience, he has been commissioned to make wonders all over the world shine like new – from the London Eye to Christ the Redeemer. The places he has been to, stood on top of, or even hung halfway down include Mount Rushmore and the Space Needle in America, the London Eye, the Statue of Christ in Brazil and the Forbidden City in China. Here: A man cleans a part of Mount Rushmore. (Photo by Caters News Agency)

Boya Latumahina, alter ego, Zippora Lux is a Design student studying at Central St Martins in London. She has created these space age cats by combining two of her favourite things, cats and telescopic photographs.

Models pose backstage at the Celia Kritharioti Spring/Summer 2012 fashion show at One Mayfair on March 20, 2012 in London, England. (Photo by Ian Gavan/Getty Images For Celia Kritharioti)

Rihanna poses as she attends the photocall for the movie “Battleship” at the Corinthia Hotel on March 28, 2012 in London, England. (Photo by Dave M. Benett/Getty Images)

Justin Bieber performs live at the 02 Arena on March 14, 2011 in London, England.