Two men try to load their just purchased Samsung 55" TV into a car, at a Best Buy store in Fairfax, Virginia on November 26, 2015, on a Black Friday sale that started a day earlier during Thanksgiving evening. The US holiday shopping season kicks off with "Black Friday" – the day after the Thanksgiving holiday – with a frenzy expected at stores around the country as retailers slash prices. (Photo by Paul J. Richards/AFP Photo)

Indonesian mahouts clean their Sumatran elephant in a river near the zoo in Medan, North Sumatra, Indonesia, 12 December 2014. According media reports, the smallest of the Asian elephants, Sumatran elephant (Elephas maximus sumatrensis) is facing serious pressures arising from illegal logging and associated habitat loss and fragmentation in Indonesia. The population has come under increasing threat from rapid forest conversion to plantations. (Photo by Dedi Sahputra/EPA)

“Lofoten Glow”. I was desperately searching a good sunrise spot this particular morning. Normally Storvatnet Lake is completely covered in snow, so you can only imagine my surprise when I saw these crazy ice formations almost being shot out of the frozen lake. I put my crampons on and took a big risk walking out. I could hear the ice cracking underneath my feet, and when you’re all alone in a fjord/canyon like this – the cracks are echoed and sound really frightening. Was it worth it? I sure think so! Photo location: Storvatnet, Lofoten Islands in Northern Norway. (Photo and caption by Stian Klo/National Geographic Photo Contest)

In this Saturday, July 4, 2015 photo, Israeli and Russian members of knight clubs cook their breakfast before the reenactment of the Battle of Hattin in Lavi Forest, northern Israel. About a third of the participants arrived with their elaborate gear from Russia. The project is supported by the Lower Galilee Regional Council. (Photo by Oded Balilty/AP Photo)

Miss Earth 2016 candidates wearing environmental statement sashes lineup during a press presentation in Manila, Philippines, 11 October 2016. Eighty three young women from around the globe converged in Manila for the international beauty event. Miss Earth is a pioneering beauty pageant that serves as a vehicle for environmental advocacy. (Photo by Mark R. Cristino/EPA)

Rebel fighters from the Jaish al- Fatah (or Army of Conquest) brigades manoeuver an alleged explosive- rigged make- shift armoured vehicle during a major assault on Syrian government forces West of Aleppo city on October 28, 2016 Syrian opposition fighters launched a major assault on government forces to break a months- long siege of rebel- held neighbourhoods of the battered city of Aleppo. Rebel groups including the powerful Ahrar al- Sham faction and former Al- Qaeda affiliate Fateh al- Sham Front fired waves of rockets into government- held western Aleppo, killing at least 15 civilians, a monitor said. (Photo by Omar Haj Kadour/AFP Photo)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

A woman smokes marijuana during the annual 4/20 marijuana rally on Parliament Hill in Ottawa, Ontario, Canada, April 20, 2017. (Photo by Chris Wattie/Reuters)