Passengers prepare to take part in the No Pants Subway Ride in Prague, Czech Republic, Sunday, January 8, 2017. The No Pants Subway Ride began in 2002 in New York as a stunt and has taken place in cities around the world since then. (Photo by Petr David Josek/AP Photo)

Men dressed as soldiers pose with models before the opening of the Gamescom 2013 fair in Cologne,Germany, on August 23, 2013. The Gamescom convention is Europe's largest video games trade fair. (Photo by Ina Fassbender/Reuters)

Mongolian herder, Khurelsukh, throws the carcass of a goat onto a heap as he struggles to deal with losing a quarter of his herd, on March 8, 2010 in Bayantsogt, Tuv province, Mongolia. (Photo by Paula Bronstein /Getty Images)

“News of a ceasefire is greeted by wild celebrations on the streets of Gaza, whilst Israeli residents of Jerusalem and Tel Aviv are more cautious in their support for the peace deal”. – Reuters

Photo: Palestinian gunmen hold a poster of late Ahmed Jabari, head of the Hamas military wing in Gaza City, while they celebrate the cease-fire agreement between Israel and Hamas in Gaza City, Wednesday, November 21, 2012. Israel and the Hamas militant group agreed to a cease-fire Wednesday to end eight days of the fiercest fighting in nearly four years, promising to halt attacks on each other and ease an Israeli blockade constricting the Gaza Strip. (Photo by Adel Hana/AP)

A Tyrannosaurus Rex dinosaur costume runs on the field as young boys play an exhibition soccer match during halftime of the MLS soccer game between the Los Angeles Galaxy and Seattle Sounders FC in Carson, California May 26, 2013. The dinosaur was on the field to promote the Natural History Museum of Los Angeles County. (Photo by Danny Moloshok/Reuters)

A nurse helps an injured bomb victim sitting at the back of a pickup truck at the Asokoro General Hospital in Abuja, April 14, 2014. A morning rush-hour bomb killed at least 35 people at a Nigerian bus station near the capital on Monday, raising concerns about the spread of an Islamist insurgency after the first such attack on Abuja for two years. Suspicion fell on Boko Haram, though there was no immediate claim of responsibility from the Islamist group mainly active in the northeast. Five hours after the blast, officials had given no death toll. Reuters journalists counted at least 35 bodies. (Photo by Afolabi Sotunde/Reuters)

A performer wearing costumes walk on stilts before a show during a lantern fair at the beginning of Chinese Lunar New Year, in Xi'an, Shaanxi province, February 11, 2016. (Photo by Reuters/Stringer)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.