In this Thursday, October 3, 2019 photo, a female black bear sleeps with its tongue out high up in a Ponderosa pine tree near Clark Fork School in the Rattlesnake neighborhood of Missoula, Mont. The bear's cub, not pictured, was snoozing on a nearby branch. (Photo by Tommy Martino/The Missoulian via AP Photo)

Kamchatka brown bears at Kurile Lake in Kamchatka peninsula’s volcanic terrain, Russia on August, 2017. Kamchatka brown bears are generally not dangerous to humans, and only 1% of encounters result in attack. (Photo by Igor Ivanko/Anadolu Agency/Getty Images)

Veterinarians and biologists from the Quito Zoo and the Andean Condor Foundation fit a tracking collar that juvenile Andean bear Tupak will wear for the next four years, prior to his reintroduction into the wild, after the bear's life was deemed in danger due to proximity to humans, in Quito, Ecuador on March 31, 2024. (Photo by Karen Toro/Reuters)

A brown bear cub by the Khailyulya River in north-east Kamchatka, Russia on July 24, 2021. (Photo by Yuri Smityuk/TASS)

Two brown bear cubs born at Whipsnade Zoo. (Photo by Evening Standard/Getty Images). 1970

A panda bear sits on a logs in a zoo on January 15, 2015 in Hangzhou, China. (Photo by Feature China/Barcroft Media)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.