Apple CEO Tim Cook discusses the new iPhone 6 and iPhone 6 plus on Tuesday, September 9, 2014, in Cupertino, Calif. The iPhone 6 will have a screen measuring 4.7 inches, while the iPhone 6 Plus will be 5.5 inches. (Photo by Marcio Jose Sanchez/AP Photo)

Hollywood actress Malin Akerman helps King Digital Entertainment set the Guinness World Record for the World's Largest Hammock to celebrate the launch of its new game Paradise Bay on Wednesday, September 2, 2015, in Jersey City, N.J. (Photo by Charles Sykes/Invision for King World Entertainment/AP Images)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

A frog sits on a leaf and instead of seeing a reflection of itself in the water below, it sees a snail, attached to the bottom of the leaf, in a fish tank in Vietnam. (Photo by Duong Quoc Dinh/Solent Ne/SIPA Press)

A Sikh warrior, wearing a huge turban attends the annual fair of “Hola Mohalla” in Anandpur Sahib, in the northern Indian state of Punjab, Monday, March 17, 2014. Believers from various parts of northern India collect at the religious fair to celebrate the festival of Holi in a tradition set by the tenth Sikh guru Guru Gobind Singh in the seventeenth century. Nihangs, or Sikh warriors, display their martial skills and attire during the fair, believed to be maintained in the exact tradition as set by the Guru. (Photo by Altaf Qadri/AP Photo)

Collided passenger train cars are seen in Taebaek, South Korea, Tuesday, July 22, 2014. Two passenger trains collided head-on in eastern South Korea on Tuesday afternoon, killing one passenger and injuring dozens, fire officials said. (Photo by AFP Photo/Yonhap)

«Mignon 2». A.E.G., Berlin, Germany, 1905. Despite its unusual appearance, the Mignon typewriter is of a very clever design, giving a smooth and fast operation for typing. (Photo and caption by Martin Howard/Martin Howard Collection)

Mechanic and welder Sergei Kulagin, 32, strengthens the bracing of a spider sculpture, made by Kulagin, during a demonstration on the wall of an automobile repair workshop in the town of Divnogorsk outside Krasnoyarsk, Siberia, October 15, 2014. Enthusiast Kulagin, who works as a mechanic of an automobile service station, created about 20 sculptures made of used car parts and components during his non-working hours. (Photo by Ilya Naymushin/Reuters)