Ornamental chicken breeding clubs have emerged in Indonesia, Thailand, North America and even European countries such as the UK and France. Malaysia is however the epicenter of this cultural phenomenon. These chickens are prized for their build, size, behavior and showmanship by their owners and competitions or beauty contests as they are often described are held almost every week in at least one village in Malaysia. Judges sit around a square table inspecting each chicken for a few minutes trying to determine a champion specimen in its own weight class based on its stance, temperament and physical assets like wings, tails and comb. The walk or strut by an ornamental chicken in a beauty contest, much like a runway model, constitutes a large part of the scoring system. (Photo by Ernest Goh/2013 Sony World Photography Awards)

Couples take part in the “Love and Challenge Marathon” in Hanoi, Vietnam, 16 August 2015. Fifty couples, who are going to get married, participated in the event which is held the fifth time. This year, the winners of the marathon received a honeymoon trip to Malaysia. (Photo by Luong Thai Linh/EPA)

Elfyn Evans of Great Britain and Daniel Barritt of Great Britain compete in their M-Sport WRT Ford Fiesta RS WRC during Day One of the WRC Australia on September 11, 2015 in Coffs Harbour, Australia. (Photo by Massimo Bettiol/Getty Images)

Fifty Shades Darker lingerie by Coco de Mer – capturing the “inner goddess” of Anastasia Steele – is launched following record-breaking release of movie’s new trailer. Official collection developed in conjunction with E.L. James to coincide with the new Fifty Shades Darker movie. They are the first official Fifty Shades Darker products to be released ahead of the new movie whose trailer was watched 114 million times in first 24 hours, breaking Star Wars: The Force Awakens previous record. (Photo by Rankin/Coco de Mer/Rex Shutterstock)

MTV “Ex On The Beach” star Charlotte Dawson and Big Brother star Sam Giffen (not pictured) having fun on a night out in Manchester, England after leaving neighbourhood restaurant on September 8, 2016. (Photo by XposurePhotos.com)

Men dressed as soldiers pose with models before the opening of the Gamescom 2013 fair in Cologne,Germany, on August 23, 2013. The Gamescom convention is Europe's largest video games trade fair. (Photo by Ina Fassbender/Reuters)

Members of the “Exit Point” amateur rope-jumping group stage a performance as they jump from a 44-metre high (144-ft) waterpipe bridge in the Siberian Taiga area outside Krasnoyarsk, November 3, 2013. Fans of rope-jumping, a kind of extreme sport involving a jump from a high point using an advanced leverage system combining mountaineering and rope safety equipment, marked the end of the group's jumping season and recent Halloween festivities. (Photo by Ilya Naymushin/Reuters)

Dancers from the British theater company Motionhouse perform a show with excavators entitled “Traction” on the Prado beach in Marseille, France, on May 10, 2013. (Photo by Boris Horvat/AFP Photo)