Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

People observe a 1947 Mercury during the 25th edition of the "1000 millas sport e historicos" (1000 miles sports and classic) race in Montevideo, October 28, 2015. The race will cover 1000 miles from 28 to 31 of October. (Photo by Andres Stapff/Reuters)

A police officer removes a reveler from standing on a post as they guard and clear the street of revelers dressed in holiday themed costumes during SantaCon in New York Saturday, December 12, 2015. As thousands of Santa-suited merrymakers prepare to hit the city's streets and bars, organizers of the annual pub crawl say they're taking more steps than ever to deter naughty behavior. (Photo by Andres Kudacki/AP Photo)

Visitors look at graffiti art created by Brazilian artist Image during the 3rd annual Graffiti Fine Art Biennial International exhibit, at the Pavilion of Brazilian Cultures, in Sao Paulo, Brazil, Tuesday, April 21, 2015. The month-long event features the work of more than 60 street artists, representing 11 countries. (Photo by Andre Penner/AP Photo)