Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

A man walks on the road between Nouahibou and Nouakchott, where three Spanish aid workers were abducted in Mauritania, December 3, 2009. (Photo by Rafael Marchante/Reuters)

A man looks inside an overturned truck after an accident along the road between Nouahibou and Nouakchott, Mauritania December 3, 2009. (Photo by Rafael Marchante/Reuters)

Afghan children have ice cream during the Afghan New Year (Newroz) celebration in Kabul March 21, 2014. Afghanistan uses the Persian calendar which runs from the vernal equinox. The calendar takes as its start date the time when the Prophet Mohammad moved from Mecca to Medina in 621 AD. The current Persian year is 1393. (Photo by Ahmad Masood/Reuters)

A Shi'ite worshiper bleeds after cutting his scalp in a ritual display of mourning during an Ashura commemoration ceremony outside Kadhimiya shrine on December 6, 2011 in Baghdad, Iraq. Ashura marks the death of Prophet Muhammad's grandson the revered Imam Hussein in Karbala, Iraq in 680 AD. Shi'ite festivals were prohibited during the time of Sunni dictator Saddam Hussein's rule. (Photo by Mario Tama/Getty Images)