A rare white kiwi chick is seen only days after being hatched on May 22, 2011 in Wellington, New Zealand. The all-white kiwi, named “Manukura” is suspected to be the first white chick born in captivity. The chick is the thirteenth of fourteen baby kiwis hatched at the wildlife centre this season. (Photo by Mike Heydon/Jet Productions NZ Limited via Getty Images)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

A protestor gestures toward the White House on the Ellipse near the South Lawn of the White House during the Women's March on Washington January 21, 2017 in Washington, DC. Large crowds are attending the anti-Trump rally a day after U.S. President Donald Trump was sworn in as the 45th U.S. president. (Photo by Drew Angerer/Getty Images)

Fireworks are seen above the Washington Monument and the White House at the conclusion of the final day of the Republican National Convention on August 27, 2020 in Washington, DC. President Donald Trump and Vice President Mike Pence accepted the nomination as the Republican candidates for a second term in the White House. (Photo by Tasos Katopodis/Getty Images)

A pod of white pelicans, one of the largest birds in Canada and the US, are seen on the shore of the Chapala lagoon in Cojumatlan de Regules, Mexico, on January 28, 2022. White pelicans travel thousands of kilometers migrating from the cold temperatures of North America. (Photo by Ulises Ruiz/AFP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.