Lara Stone at Mark's Club on October 27, 2016 in London, England. (Photo by Mark Milan/GC Images)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Guillermo Rodriguez and Sports Illustrated Swimsuit Issue cover model Kate Upton arrive at Club SI Swimsuit hosted by the Pure Nightclub at Caesars Palace at the Pure Nightclub at Caesars Palace on February 16, 2012 in Las Vegas, Nevada. (Photo by Michael Loccisano/Getty Images for Sports Illustrated)

UK reality TV star Jemma Lucy enjoys a girls night out at Minagerie, Sakana and Club Liv in Manchester, England on September 18, 2016. (Photo by XposurePhotos.com)

The 18th Annual Buda County Fair and Weiner Dog Races was held at city park in Buda Sunday April 26, 2015 sponsored by the Lions Club. (Photo by Ralph Barrera/Austin American-Statesman)