For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Yakutsk, with a population of around 270,000, holds its own title: that of the coldest city on Earth. Here: Frost-encrusted house in the city centre. (Photo by Amos Chapple/Courtesy Images/RFE/RL)

A performer takes part in the opening of the Temple Fair, part of Chinese New Year celebrations at Ditan Park, also known as the Temple of Earth, in Beijing, February 18, 2015. (Photo by Kim Kyung-Hoon/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

Overlooking qingshuitan Wetland Park in the air, thousands of Chinese fir trees turn green. Gaoyou City, Jiangsu Province, China, April 20, 2020. April 22 is world earth day. (Photo credit should read Costfoto/Barcroft Media via Getty Images)

Mina Sue Choi (L) from South Korea reacts after winning the Miss Earth 2022 pageant during the coro​nation night in Manila, Philippines, 29 November 2022. (Photo by Francis R. Malasig/EPA/EFE)

The top layer of muskeg and earth (L) is removed at the Syncrude tar sands operations near Fort McMurray, Alberta, September 17, 2014. Syncrude currently produces 350,000 barrels per day of high quality light, low sulphur crude oil according to company reports. (Photo by Todd Korol/Reuters)