While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

People slide down a 1,082 feet (330 metre) long inflatable water slide in Hong Kong, China August 22, 2015. (Photo by Tyrone Siu/Reuters)

Women playing in the street as the snow falls on Johannesburg for the first time in seventeen years. (Photo by Keystone/Getty Images). 1st September 1962

Kyrgyz men on horseback compete during their traditional game of “Oodarysh” during the celebrations of the 90th anniversary formation of the Chui region in the village of Kuntu some 20 kms from Bishkek on May 27, 2016. (Photo by Vyacheslav Oseledko/AFP Photo)

Young cheetahs eat meat at The Cheetah Conservation Fund (CCF) center in Otjiwarongo, Namibia, on August 13, 2013. The CCF started breeding Anatolian livestock dogs to promote cheetah-friendly farming after some 10,000 big cats – the current total worldwide population – were killed or moved off farms in the 1980s. Up to 1,000 cheetahs were being killed a year, mostly by farmers who saw them as livestock killers. But the use of dogs has slashed losses for sheep and goat farmers and led to less retaliation against the vulnerable cheetah. (Photo by Jennifer Bruce/AFP Photo)

Close Encounter of the Insect Kind: “Check out the awesome face on this praying mantis. I can't get over the mouth, it's like something from a science fiction movie. Of all photographic styles macro is definitely my favorite. I am constantly amazed, in every photo that I take, by the intricate level of detail that exists on even the smallest of creatures. It's a stark reminder that a very complex and infinitely beautiful world exists just beyond our human-sized level of perception. Photo taken in Donnybrook, Queensland, Australia” – Andrew Young. (Photo by Andrew Young/National Geographic Photo Contest via The Atlantic)

Soviet cosmonaut and the first man to travel in space, Yury Alekseyvich Gagarin (1934–1968) arriving in London for a Russian trade fair. (Photo by Douglas Miller/Getty Images)

A combination photo shows Fata Kovacevic reacting near her flood-damaged house during floods May 20, 2014 (top) and the same place after floods October 8, 2014 in Topcic Polje. (Photo by Dado Ruvic/Reuters)