Singer Donni Rai arrives at the 48th Annual Grammy Awards at the Staples Center on February 8, 2006 in Los Angeles, California. (Photo by Stephen Shugerman/Getty Images)

Shoko Ota of Japan celebrates winning the Women's Standing 10km Individual Cross Country during day one of the Winter Games NZ at Snow Farm on August 13, 2011 in Wanaka, New Zealand. (Photo by Camilla Stoddart/Getty Images)

Zoee Heath of New South Wales competes in the womens U18 discus throw during day two of the Australian Junior Athletics Championships at Sydney Olympic Park Athletic Centre on March 11, 2011 in Sydney, Australia.

Singer and jury member Brian Ferry attends the Cartier “Travel With Style” Concours on March 12, 2011 in New Delhi, India. (Photo by Pascal Le Segretain/Getty Images for Cartier)

Justin Bieber performs live at the 02 Arena on March 14, 2011 in London, England.

Inductee Alice Cooper poses with a snake in the press room at the 26th annual Rock and Roll Hall of Fame Induction Ceremony at The Waldorf=Astoria on March 14, 2011 in New York City.

Belen Rodriguez and Elisabetta Canalis attends the 61th Sanremo Song Festival at the Ariston Theatre on February 15, 2011 in San Remo, Italy.

Created by Brazilian agency Heads Propaganda, these thought-provoking poster ads draw attention to the fact that many cyclists are knocked down at night due to the lack of respect by the motorists who share their roads.