English television presenter Maya Jama attends The Fashion Awards 2022 at the Royal Albert Hall on December 05, 2022 in London, England. (Photo by Backgrid UK)

Climate activists of the “Last Generation” covered with mud protest in front of the Senate building in Rome, Italy, Tuesday, May 23, 2023. Two bare breast activists have smeared the facade of the senate with mud, shouting the slogan: “Help us for the ecological transition”. (Photo by Cecilia Fabiano/LaPresse via EXPA)

During Madrid's pride week, participants compete during the annual high heel race in Madrid, Spain, Thursday, July 29, 2023. Competitors must wear shoes with a heel of a minimum of 15 centimetres (5.9 inches). (Photo by Bernat Armangue/AP Photo)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Archie, a Chinese Crested dog, sits with his tongue out before the start of the 20th Annual Ugliest Dog Competition at the Sonoma-Marin Fair June 20, 2008 in Petaluma, California. Owners of ugly dogs travel to Petaluma from all over the country to participate in the annual contest. (Photo by Justin Sullivan/Getty Images)

Selfie picture shows Swiss pioneer Bertrand Piccard during the last leg of the round the world trip with Solar Impulse 2 over the Arab peninsula July 25, 2016. (Photo by Jean Revillard/Bertrand Piccard/Reuters/SI2)

In this October 6, 1976 file photo a member of a Thai political faction strikes at the lifeless body of a hanged student outside Thammasat University in Bangkok October 6, 1976. For some Thais, the bloody events of October 6, 1976 are still a nightmare. On that day, heavily armed security forces shot up Bangkok's Thammasat University campus and killed scores of students, while right-wing vigilantes captured would-be escapees, subjecting them to ghoulish lynchings. (Photo by Neal Ulevich/AP Photo)

Fighters Holly “The Lotus” Mei (L) and Teri “Feisty Fists” London train for the upcoming 'Lingerie Fighting Championships 22: Costume Brawl I' at DXG Self Defense on October 25, 2016 in Las Vegas, Nevada. The event is scheduled to feature eight bouts at 4 Bears Casino & Lodge on October 29, 2016 in New Town, North Dakota. (Photo by Ethan Miller/Getty Images)