In this Saturday, September 5, 2015, photo, three women in costumes look at sea life swimming above them during a private party held at the Georgia Aquarium as part of Dragon Con in Atlanta. The convention draws fans from around the country to take part in sci-fi and fantasy costume contests, a massive parade through downtown Atlanta and educational seminars about science and costume making. (Photo by Ron Harris/AP Photo)

Heidi Klum (not pictured) was greeted by half-naked models arriving at Myer Melbourne on January 27, 2016 in Melbourne, Australia. The supermodel continued her tour of the country promoting her new season of lingerie for Heidi Klum intimates, a brand which she took over from Elle Macpherson in 2014. (Photo by Robert Cianflone/Getty Images)

A member of the “Castellers Minyons de Terrassa” adjusts her belt before forming a human tower or ÒcastellÓ during the festival of the patron saint of Barcelona “The Virgin of Mercy” at Sant Jaume square in Barcelona, Spain, September 20, 2015. The formation of human towers is a tradition in Catalonia dating back to the 18th century. (Photo by Susana Vera/Reuters)

Wadha al-Sayyed, wife of captive Lebanese soldier Khaled Moqbel, protests for his release and government action, near burning tyres blocking a road in Beirut, December 15, 2014. More than two dozen members of the Lebanese security forces are being held by Sunni Islamists. (Photo by Hasan Shaaban/Reuters)

“Eclipse is a luxury motor yacht constructed by Blohm + Voss in Hamburg, Germany. Its exterior and interior were designed by Terence Disdale Design and its naval architect was Francis Design. The yacht was delivered to Russian businessman Roman Abramovich on 9 December 2010”. – Wikipedia

Photo: The Eclipse, reported to be the largest private yacht in the world, is viewed docked at a pier in New York on February 19, 2013 in New York City. The boat, which measures 557ft in length and is estimated to cost 1.5 billion US dollars, is owned by Russian billionaire Roman Abramovich and arrived into New York on Wednesday. (Photo by Spencer Platt)

A model poses backstage ahead of the NLP show at Mercedes-Benz Fashion Week Australia 2014 at Carriageworks on April 7, 2014 in Sydney, Australia. (Photo by Brendon Thorne/Getty Images)

Miniature spring-wound 35-mm film camera in a modified cigarette pack. The Tessina’s small size and quiet operation provided more options for concealment than most commercially available models. (Photo by Central Intelligence Agency)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)