A life-size sculpture of a pianist, made of approximately 210,000 matches and weighs around 100 kilograms, is seen in Tomislav Horvat's studio in Podturen, Croatia, October 27, 2016. For the last ten years, Horvat has built sculptures made from matches. This is his biggest sculpture to date that took him some 30 months to build. (Photo by Antonio Bronic/Reuters)

PETA (People for the Ethical Treatment of Animals) activists wear crocodile masks during a demonstration against the use of crocodile skins ahead of Milan's Fashion Week, in Milan's Duomo Square, Italy, Tuesday, February 21, 2017. Milan Fashion Week opens Wednesday. (Photo by Antonio Calanni/AP Photo)

A view of a Gucci's advertisement campaign selected for an exhibition to celebrate creative vision of a creative director Alessandro Michele at Gucci Garden Archetypes, in Florence, Italy, Thursday, May 13, 2021. (Photo by Antonio Calanni/AP Photo)

People walk to the Venezuela Aid Live concert that will play on the Colombian side of the border near the Simon Bolivar International Bridge, from San Antonio del Tachira, Venezuela, Friday, February 22, 2019. (Photo by Rodrigo Abd/AP Photo)

A girl holds her hedgehog to be blessed by a priest at the Cathedral San Bernardino de Siena during the ceremony commemorating the Feast of San Antonio Abad, the patron saint of domestic animals, in Xochimilco on the outskirts of Mexico City, Mexico on January 17, 2024. (Photo by Raquel Cunha/Reuters)

Models wear creations as part of the Maccapani men's and women's Spring Summer 2024 collection, unveiled during the Fashion Week in Milan, Italy, Friday, June 16, 2023. (Photo by Antonio Calanni/AP Photo)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.